Client
PUMA Australia
My role
UI Design
Gamification
Skills
PUMA opened its national flagship store in Australia’s #1 shopping centre, Chadstone, in June 2020
Design requirements
This being during early COVID-19 days, PUMA needed an engaging digital experience to be at the centre of their marketing campaign that could stand out in a highly competitive environment.




Development requirements
Required to be dynamic to ensure that no user is able to play the game more than twice, with the same registration details. Website was set up using an AWS server and built on Tailwind.
Email communication and integration was a necessity for the campaign.


Want to see the live demo?
Disclaimer: This is the demo that was presented to the client and not the live application. Functionality is limited.



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